Recently, I wrote on the allure of apologetics. We live in a time of increasing cynicism, cultural confusion, and moral fragmentation. For many, the desire to explain and defend the Christian faith is both natural and commendable. However, many of the motivations that draw Christians to apologetics actually prevent us from doing apologetics well, that is to say, the way that Jesus would do it.
In this article, I want to address the first and perhaps most basic problem in our apologetic efforts: our vision of what apologetics is. If we misunderstand the nature of the task, no amount of passion or preparation will correct our course. A faulty vision produces a faulty practice. If we are to engage in apologetics in a way that honors Christ and serves others, we must begin by rethinking what we believe apologetics is for.
The Common Vision: Apologetics as a Persuasion Ministry
For many, apologetics is conceived as a form of intellectual combat. The apologist is the defender of the faith, the skeptic is the challenger, and the battlefield is reason and logic. The aim is to refute objections, dismantle arguments, and persuade the skeptic into intellectual submission.
In this model, success is measured by rhetorical effectiveness. Can you “prove” the resurrection? Can you “defend” the Bible? Can you “answer” the problem of evil? The person on the receiving end is often treated less as a soul we need to help and more as an opponent we need to subdue.
Why does this vision appeal to so many? Several reasons suggest themselves. Some are driven by fear. We are tempted to fear that Christianity is losing ground culturally. Perhaps, apologetics offers a way to fight back. Others are driven by pride. We have a desire to appear intellectually superior, to score points in a debate. Still others are motivated by a desire for control. There is a subtle but twisted hope that, through the force of reason alone, others might be compelled to adopt our view of the world.
None of these motives are entirely without merit. It is good to want to uphold truth. It is good to want others to come to saving faith. But when our vision of apologetics is shaped primarily by these impulses, we risk turning something sacred into something manipulative.
The Problem with Persuasion as Primary
To be clear, attempting to be persuasive is not wrong. But look at Jesus. One wonders how much of a priority he placed on persuading people. He often left people with more questions than they had when they approached him--intentionally! (Matthew 13:10-16) This is not to say that Jesus wasn't persuasive, or that he never tried to be. It just seems evident that his priorities were elsewhere. So, maybe ours should be as well.
Persuasion is often a necessary part of communication. Scripture includes examples of persuasive speech. But persuasion cannot be the essence of apologetics. When it becomes central, something essential is lost.
Theologically, the heart of Christian witness is not persuasion, but love. Persuasion seeks agreement; love seeks the good of the other. These are not the same. People are not moved by logic alone, but by meaning, relationship, and trust. Apologetics that aims only to persuade often fails to account for the complexity of human persons.
Moreover, persuasion centers the apologist rather than the one being addressed. The goal becomes winning the argument rather than understanding and helping the person. This subtle shift turns apologetics into performance. The other becomes an audience, or worse, an obstacle. And when that happens, we stray far from the example of Christ.
Jesus did not aim to win arguments. He aimed to speak truth in love. Sometimes that truth persuaded. Often it did not. When the rich young ruler walked away (Mark 10:22), Jesus did not chase him down with better reasoning. When Pilate questioned him (John 18), Jesus answered plainly, but made no effort to impress or overwhelm. The aim was always compassion, never control.
A Better Vision: Apologetics as a Ministry of Help
What, then, is the proper vision of apologetics?
In his book, The Allure of Gentleness, Dallas Willard argues that for apologetics to be truly Christian, it should be done the way Jesus did it. And the way that Jesus did, apologetics is first and foremost a helping ministry.
Apologetics, rightly understood, is a way of helping people see what is true, good, and beautiful in the way of Jesus. It is not primarily about argument. It is primarily about helping. As Dallas Willard put it, “The aim of apologetics is not to argue people into faith, but to help them find the path to trust in Christ.”
This is why apologetics shares much in common with pastoral care. One does not reason someone out of grief or walk them through depression by citing studies. You get near. You ask questions. You listen carefully. You bear their burden with them. In the same way, apologetics should meet people in their questions and doubts, not overwhelm them with arguments and answers.
This vision is consistent with Scripture. In 1 Peter 3:15, we are told to “always be prepared to make a defense to anyone who asks you for a reason for the hope that is in you.” But the verse does not end there. It continues: “yet do it with gentleness and respect.” The disposition of the apologist is as important as the content of the argument. If our reasons are sharp but our manner is harsh, we have failed.
The same passage also assumes something often overlooked: the apologist is responding to a question. They are not debating a proposition. They are offering a reason, in the context of a relationship, for a hope that has already been observed. That is not marketing. That is witness.
The Practical Impact of a Better Vision
When we reimagine apologetics as a ministry of help rather than a method of persuasion, several things change.
First, our tone changes. We speak more gently, more patiently. We might find that we just shouldn't speak. We become less concerned with cleverness and more concerned with clarity and charity.
Second, our goals change. We no longer aim to “win.” We aim to serve. We do not measure success by conversions or concessions, but by whether we have loved the person in front of us well. Success is defined, not by how much they agree with us, but by how much better they see Jesus.
Third, our arguments change. We stop leading with what worked for us and start asking what might actually help this person. We listen more. We generalize less. We speak to the heart, not just the head.
As Justin Ariel Bailey notes, good apologetics requires “attending to the conditions under which belief is possible.” That means recognizing that the real obstacle is often not intellectual but existential. People need more than reasons. They need hope, the hope that only Jesus can provide.
There is no shortage of Christians eager to explain and defend their faith. That eagerness is commendable. But it must be guided by a vision that is shaped not by our polarized culture, but by the character of Christ. Apologetics is not a technique for winning arguments. It is a ministry of helping people find hope.
If you are drawn to apologetics, take time to reflect on your own vision. What animates your interest? What image comes to mind when you think of the task?
And then consider this: What if the goal were not to persuade, but to help? What if apologetics began with love, not logic? What if the best defense of the faith was not found in how well we argue, but in how well we serve?
In the end, the truth of Christianity is not merely a set of propositions. It is a person. And helping others see that person clearly—gently, respectfully, and honestly—is the real task of apologetics.
I love this. This article describes perfectly my discontent with the mainstream of apologetics, and also reforms the definition of apologetics to more closely reflect the heart of Jesus. Well done.